^ Shankland, Stephen (February 26, 2009)."Pay $1,000 For an iPhone App Prove You're a Jerk". "Worthless, $1000 "I Am Rich" iPhone App Disappears (AAPL)". "Apple's iPhone-App-Approval Mouse Falls Off Treadmill: Buy The $1000 App That Does Nothing (AAPL)". " 'I Am Rich' Dude: I Made $6000 From My Dumb iPhone App (AAPL)". ^ a b c Frommer, Dan (August 8, 2008).
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Heinrich's intention was to create the ultimate Veblen good in app form: something desirable merely due to its price and exclusivity. But having the ruby on your screen meant that you were rich - clearly, you had to be, to afford to pay $1,000 for something so utterly useless. "How to Charge $1,000 for Absolutely Nothing".
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With the same name, the I Am Rich that was released on the Windows Phone Marketplace on Decemwas developed by DotNetNuzzi.
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The app was released on the Android Market for the cost of US$200 (equivalent to $252.61 in 2021), a limit imposed by Google, who had no objection to the application. On February 23, 2009, CNET Asia reported on the "conceptually similar" app, I Am Richer, developed by Mike DG for Google's Android smartphone operating system. Some customers were disappointed by the new functionality, poorly rating the app due to its ostensible improvements. Priced at US$9.99 (equivalent to $12.62 in 2021), the new app has several new features (including a calculator, "help system", and the "famous mantra without the spelling mistakes") to meet Apple's requirement that apps have "definable content". The next year, Heinrich released I Am Rich LE. Heinrich told the Los Angeles Times ' Mark Milian that he had received correspondence from satisfied customers, "I've got e-mails from customers telling me that they really love the app no trouble spending the money". Chen described I Am Rich as a waste of money to "prove you're a jerk", and contrasted the expenditure with donating to cancer foundations and Third World countries.
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Without purchasing the app, 's Paul Wagenseil guessed that the secret mantra was "German for 'Sucker! '" (as Heinrich is German). Reception ĭiscussing the app on the website Silicon Alley Insider, Dan Frommer described the program as a "scam", "worthless", and finally "a joke that smells like a scammy rip-off" on August 5, 6, and 8, respectively.
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In correspondence with the Los Angeles Times, Heinrich told the newspaper that Apple had refunded two purchasers of his app, and that he was happy not to have dissatisfied customers. Six US sales at $999.99 and two European ones for €799.99 netted $5,600 for developer Armin Heinrich and $2,400 for Apple. Įight people bought the application, at least one of whom claimed to have done so accidentally. I saw this app with a few friends and we jokingly clicked ‘buy’ thinking it was a JOKE, to see what would happen….I called my visa card and they verified I was charged $999.99. This is not a joke! I need someone from apple to help me with this scam. THIS IS NO JOKE.DO NOT BUY THIS APP AND APPLE PLEASE REMOVE THIS FROM THE APP STORE I saw this app with a few friends and we jokingly clicked 'buy' thinking it was a joke, to see what would happen.